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The 7 Percent Rule

Piano hired industry favorite access reporter, Ken Doctor, to look at “superfans” – the minority audiences that drive majority traffic. Saving the infographic for use in the future, quite nice at visualizing the funnel.

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Publishing, privilege, and noblesse oblige

H.L. Mencken’s “Life of Kings” quote does the industry a disservice and in this column I argue that publishers should use an older framework, noblesse oblige, to better understand their social obligation.

Chris Gethard & Mal Blum – Crying At The Wawa (Official Video)

Old but new to me.

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